Agent

WHAT DOES A REAL ESTATE AGENT ACTUALLY DO?

Being a real estate agent requires you to employ a significant number of skills to complete a variety of different tasks on a daily basis. Trying to put what an agent does each day in one or two sentences is virtually impossible to do. It would be like trying to tell you what a chef does “cooks food” or

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HOW TO MAXIMIZE THE RESULTS YOU GET FROM YOUR DATABASE

Having a solid database full of prospects, past clients and members of your sphere is exciting as it represents a ton of great relationships and potential business. That said, not having a strategy in place to maximize the results you get from your database can render all of that opportunity virtually unattainable.

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A COMPLETE STRATEGY TO NAIL YOUR LISTING APPOINTMENTS – PART 3

Here in the final installment of this three-part blog series, we’re going to take you from the listing presentation into the home stretch to discuss pricing and then get your paperwork signed. Once you’ve gotten into you listing presentation, you need to be looking for two specific things: 1) signs that your seller prospects are tracking with you and 2) buying signals letting you know it’s time to stop your listing presentation and

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A COMPLETE STRATEGY TO NAIL YOUR LISTING APPOINTMENTS – PART 2

In part 1 of this series, we talked about how to prepare yourself – and your sellers – for the time you’re going to spend at their home. By the time you get to the front door of the seller’s home, they should be moderately familiar with who you are, what you do and how you’re going to be able to help them achieve their goals.

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A COMPLETE STRATEGY TO NAIL YOUR LISTING APPOINTMENTS – PART 1

Showing up unprepared at a listing appointment with nothing more than your laptop and a CMA is akin to showing up with the proverbial “knife at a gun fight”. With the real estate market only producing 3.6% more homes sold in 2018 over 2017 and having the largest number of agents selling homes in 6 years, competition for listings is as fierce as it’s ever been.

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